Tag Archives: SEO

A case study in online journalism: investigating the Olympic torch relay

Over at the Online Journalism Blog I’ve written three posts on the background to the investigation into the Olympic torch relay which resulted in a number of national, local and international stories, and the ebook 8,000 Holes

  1. Part one outlines some of the data journalism processes involved 
  2. Part 2 explains how verification, SEO and ‘passive aggressive newsgathering’ played a role.
  3. Part 3 looks at how ebooks offered a new opportunity to tell the story in depth – and publish while the story was still topical.